However, for your products to look stellar, we have some guidelines on how your logo or artwork needs to be submitted to us. Our artwork page goes over our guidelines, including file formats and vector and raster graphics. Yet, the purpose of this article is to go a bit more in depth on this.

What are Vector Graphics?

“A computer image that is stored in memory as lines rather than a series of dots, allowing it to be rotated or proportionally scaled.” – Dictionary.com

In other words, something that is a vector graphic is scalable to any size because of its mathematical properties. You can make it as big or small as you’d like without losing any quality. The advantage of this is that you only need one vector graphic of a logo instead of various files of different sizes. Since it’s all based on math, the lines scale in proportion to all the others.

Common Vector file formats:

• .Ai (This means that the graphic was created in Adobe Illustrator.)
• .Pdf (Very versatile and viewable on almost any computer.)
• .Eps (This file is very versatile that is compatible with many different programs.)

Example

Notice that this vector based logo scales perfectly; retaining it's quality and looking crisp, clean and smooth.

What are Raster Images?

“Formation consisting of the set of horizontal lines composed of pixels that are used to form an image.” –Definr

This means that every raster image comes with a certain amount of little squares called pixels. Each pixel contains information to create the complete image. When you make raster images larger, you can’t include more pixels; that number has already been predefined. So when you make a raster image larger, it loses quality because the pixels don’t contain the appropriate information to be scaleable; they had information for a particular size, nor bigger or smaller.

Common Raster Image formats:

• .Jpeg (Usually photographs.)
• .Gif (Used mostly for graphics on the web.)
• .Png (Versatile format that supports transperancy.)
• .Psd (File that originates from Adobe Photoshop.)

Example

In contrast, this raster image doesn't scale well at all. You can notice the loss in quality in the image.

Wrap-Up

Both vector and raster images have their advantages and disadvantages and when their formats are used effectively and correctly, the qualities of both have the chance to shine.

1. Bank tellers and retail clerks who work with cash on a daily basis, are handling one of the most contaminated elements in our society…paper currency. With hand sanitizers, these employees can sanitize their hands while they work.
2. School districts in Texas and Rhode Island require students to bring their own hand sanitizers to class with them.
3. A hospital used HumphreyLine’s hand sanitizers as gifts to their patients. These were also sent to doctors’ offices; enough for the doctors and their staffs. Big hit…Fun!

Why Hand Sanitizer?

1. Hand Sanitizers are ideal as trade show giveaways. Just think about how many hands we touch in these environments, many of which have been in recent contact with germ sources.
2. Pocket spray sanitizer is perfect for the traveler’s handbag or shirt pocket, and is available with an assortment of cap colors.

Published Studies:

1. Recent research studies published in leading medical journals, demonstrate that using alcohol-based hand sanitizers is associated with a reduction of reported illness. One such study, published in PEDIATRICS Magazine, found that use of an alcohol-based hand sanitizer showed a reduction in the transmission of respiratory illness in families with children in day care. The research included studies of 208 families in the Boston area, with at least one between 6 months and 5 years old enrolled in day care. Children frequently contract respiratory and gastrointestinal illnesses in day care settings, and then may infect their families with the illnesses through hand contact at home.
2. Recent results of outcome studies show decreases in absenteeism due to illness following the implementation of a hand hygiene program using alcohol-based hand sanitizers. In a study done at Federal Express, a 21% reduction was found. In a study of elementary school students, a drop of 51% was recorded. And among students in university residence halls, research found a 40% reduction in absenteeism due to illness.

Fund-raising campaign must fulfill the following objectives:

1. raise funds for the chosen cause
2. inspire the community to participate
3. educate the students and the community
4. promote environmental sustainability

You’ve become aware that there is a movement to reduce the amount of plastic shopping bags being consumed in grocery stores these days. Thinking to yourself that there has to be some kind of eco tote bag on the market that is inexpensive, made with recycled material, potentially biodegradable, and that has a great imprint surface, you contact your favorite promotional products distributor who shows you a large variety of tote bag solutions.

In a school assembly, you advise the student body that you are using an eco-friendly grocery bag as a fundraising vehicle. The key is to arm each student in the school with 1 grocery bag that has the school logo on it along with an eco message. The students will be told that they are raising money by selling tote bags. Most importantly, the students will have to be educated on the perils of plastic shopping bags and non-reusable bags. Their goal will be to “educate” their parents, grand-parents, friends, and neighbors about why using eco-conscious/re-useable bags is so important. They will use the sample given by the school to show the effectiveness of the bags and talk about its eco-properties. By educating prospective buyers, the parents, grand-parents, friends, and neighbors will support the fundraising while at the same time helping to conserve and enrich our planet.

• If each student sold a mere 5 reusable grocery bags, that’s 4000 advertising impressions on a reusable product that will be seen thousands of times!
• If each student sold 10 reusable grocery bags, that’s 8000 advertising impressions on a reusable product that will be seen thousands of times!

Once all of the orders are tallied, the school places one master order (cost savings are incurred with higher volume orders) and the goods are delivered by the students. Your school message is forevermore advertised in the community and the fundraising campaign can be repeated yearly.

How to boost your sales:

To significantly boost student participation and sales, try providing incentive prizes for “all-star performers.” You can give away drawstring knapsacks to students who meet a pre-determined objective.

The result:

If done effectively, we have seen success stories in excess of 20,000 bags for one school!!!!!!

Good luck with the sales pitch!! Remember – we’ve all purchased chocolate coated almonds for at least $3 a package. It’s definitely not a far stretch to support a community school and the environment by purchasing a $4 or $5 reusable grocery bag!!!

Tag Master’s Cereal on the Go is a handy little product with two separate containers that twist together allowing you to store your fresh cereal and keep your milk cold until your ready to eat. The 5.7 oz freezer gel milk container allows you to freeze it over night so in the morning when you add your milk it will stay cold until you need it for breakfast. The compact size of the Cereal on the Go makes it perfect for using when your stuck in traffic or at your desk. It is available in green, blue, and orange and also comes with a reusable folding spoon that can be conveniently stored in the lid of the cereal container. The clear cereal container also makes a great promotional product. Imprinting your company or organization logo on the item will create brand awareness. With Cereal on the Go, will start their day right and keep your company top of mind.

Natural Trends new hand sanitizers you can kill 99.9% of the germs on contact. Natural Trends sanitizers 62% alcohol formula is made in the good old USA . So when you think about it you can protect yourself from harmful bacteria and help the economy at the same time! Natural Trends also offers many styles and sizes of dispensers that range from 64oz to .5oz. To give these hand sanitizers personal touch have your company logo imprinted on the bottle; this simple addition makes them the ideal promotional product at trade shows. Don’t waste time and take the precautions necessary to protect yourself, your co workers, and your family.

This hand sanitizer pen combination is the perfect promotional item for fighting the spread of the H1N1 virus at schools, gyms, and conventions. The FDA approved sanitizer spray kills germs and helps prevent infecting people with the flu virus. For people constantly on the go, hand sanitizer is a must have product to reduce the amount of bacteria that comes in contact with your hands.

The Crown Products hand sanitizer pen combo is a great way to promote your organization, stay healthy, and have a pen handy. The compact size of Hand Sanitizer Pen Combo, 5-1/8 inches, allows you to store it virtually anywhere making it perfect for travel. The pen portion of this product is a refillable blue ball point pen; ideal for trade shows, conferences, and conventions. This product is also available in four translucent colors; including blue, red, green, and frost.  Imprinting your company logo on the sanitizer pen combination creates a promotional item that people are sure to use and appreciate.

2oz Bottles for only $0.97 also available! Check out all of our hand sanitizer specials.